BMW GROUP DESIGN CLAIMS FIVE PRIZES IN THE GOOD DESIGN™ AWARD 2013

January 23, 2014

Honors Go to the BMW 3 Series Gran Turismo, the MINI Paceman, the BMW R 1200 GS Motorcycle, the BMW Pininfarina Gran Lusso Coupp as well as the Film “The BMW Concept 90 Story.”

It’s been a banner year for BMW, both at the corporate and dealer level. Braman BMW enjoyed a record-breaking year in 2013, both in selling new cars and in customer satisfaction rankings – and the BMW Group Design earned five recognitions for its outstanding work in the GOOD DESIGN Awards 2013.

In the category “Transportation 2013”, the BMW 3 Series Gran Turismo, the MINI Paceman, the BMW Pininfarina Gran Lusso Coupé and the BMW R 1200 GS were all awarded this prestigious prize. The “Graphics/Identity/Packaging 2013” category, meanwhile, saw honors go to the film “The BMW Concept Ninety Story”.

The GOOD DESIGN Award is the world’s oldest design prize and ranks as one of the most distinguished accolades in this field. Founded in Chicago in 1950 by architects Eero Saarinen, Ray and Charles Eames and MoMa curator Edgar Kaufmann Jr., it is presented by the Chicago Athenaeum: Museum of Architecture and Design in cooperation with the European Centre for Architecture, Art Design and Urban Studies. For more than 60 years, this coveted prize has been awarded to designers and manufacturers in recognition of exceptionally innovative and visionary products, concepts and ideas that go beyond the normal horizons of everyday product design.

In 2013 the Chicago Athenaeum received thousands of submissions from leading enterprises in 48 countries. In all, the jury selected more than 700 high-quality products covering a wide range of categories. All of them were persuasive in form, function and aesthetics; the winners will be published in the 2013/2014 GOOD DESIGN yearbook.

Exceptional long-distance ride comfort in a unique lounge atmosphere is a key aspect of the BMW 3 Series Gran Turismo, which marries the sporty-dynamic genes of the Sedan with the functionality and versatility of the BMW 3 Series Touring.

The MINI Paceman is the first Sports Activity Coupe in the premium small and compact car segment. Its combination of sporty design, a coupe-like silhouette and a lounge-like interior make the MINI Paceman a pioneer in the urban traffic scene.

The BMW R 1200 GS convinced the jury thanks to its well-resolved fusion of a distinctive design language and an athletic off-road stature.

BMW and Pininfarina are two of the most tradition-swathed names in the motor industry, joining efforts to create the concept Gran Lusso Coupé. This one-off is the exclusive interpretation of a luxurious BMW Coupe as seen through the eyes of Pininfarina.

The BMW Concept Ninety Story is a film that traces the genesis of the eponymous motorcycle, which was born of a partnership between BMW Motorrad and custom bike manufacturers “Roland Sands Design” to mark the 90th anniversary of BMW Motorrad.

While we do not sell BMW motorcycles, you can view the full line of BMW vehicles, and schedule a test drive, at Braman BMW West Palm Beach.

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